online strategy

Creative Edge

I regularly catch up with Neil. He is the director of La Trobe Art Institute, La Trobe University, Bendigo. Since his appointment to this role he has created some amazing links for art in Central Victoria, he is one of those people who really get play and business. "Creativity provides [...]

Pop Up Local on Social Media

My long time friend Kristy Kum Too has crafted up an extraordinary business HABITUE design. She handcrafts crochet rugs and baskets. As well as beautiful custom playing blocks, however she is not one to leave the crowd behind – she has brought them with her through the power of collaboration [...]

Intergral Communication

"Art is the medium for a culture's expression and identity; it has the power to mold people's world view and perspective". These are the words of Bella Gaia founder and producer, Kenji Williams. In an interview Williams goes onto explain. "...I think that art for art's sake is less interesting; [...]

Creativity IS the Point of Difference in Business

"Creativity, in business IS the point of difference". Love it! Thanks Tegan for your insight into how Creativity Grows Business. Tegan Lang is the Cultural Development Officer for the Mount Alexander Shire Council.  Get to know #interceptmtalex - her latest pride and joy temporary public art project coming to Mount Alexander [...]

How Creativity Grows your Business

Verity Lougoon is the Communication and Creative Manager for Future Employment Opportunities. She is a long time friend who I have worked with over the years on a variety of projects including Dirty Denim I invited Verity to respond to our new segment: Creative Business Inspiration when we ask people [...]

I have fallen in love

Whilst doing some very important surfing I met Adam France and promptly feel in love. Check out his drawings, gifs and other visual joy. I am especially inspired by his Crafting for a Cause project. He writes: "The reality is you are using too much, eating too much, wearing too [...]

Creative Insight with Open ABC

Jane Curtis is the Open ABC producer for Central Victoria. We met recently with Jane to talk about Bendigo Food Share and other great projects Create Business is working on. Jane graciously took up the challenge to be the first interviewee for our new segment: Creative Business Inspiration when we [...]

Make a Change

Karen Corr, the director of Make A Change Australia describes working with Create Business as adding value. As a small business with big impact and geographical reach she is crafting a team of people around her to compliment her skills. Enabling her to work on her business, rather than in [...]

House of Cloth Investing into New Opportunities

Elizabeth May is the owner of House of Cloth,  her passion is her business - textiles and sewing. Elizabeth is planning for the expansion of her business and has approached Create Business is support her in this process.  Together we are  mapping out opportunities to engage new House of Cloth [...]

What Do I Need to Think About When I am Getting Ready Meet with a Web Developer?

This was the question I was asked the other day of a potential client who is thinking about working with Create Business to build a web site, and sort out their online strategy. Here was my reply: Examples of web sites that you love - doesn’t necessarily need to be [...]