The Search Engine Optimization Starter Guide by our friend Google writes :
“Offer quality content and services. Interesting sites will increase their recognition on their own… Users (people visiting your web site!) know good content when they see it and will likely want to direct others to use it.”
You can also use this template if you are planning to publish a new page on your existing web site.
Great content is the key to being found online. Make it even easier to be found with content that is well formatted to maximise search engines & your clients finding and reading your content too.
For more resources visit Business Victoria who have a great information and templates about how to write a content marketing plan.